We share our knowledge as part of vocational, postgraduate and one-day courses and in seminars, and collaborate with educational institutions to develop new courses and syllabuses. All courses and seminars are held in German.

MAZ – The Swiss School of Journalism

• Social Media for Decision-makers – Companies in Dialogue: An organisation’s managers are responsible for its strategic orientation. The course’s three modules can also be booked individually and deal with social media design and usage. Info/sign up.
• Compact Social Media Editorial Course: This 11-day course looks in depth at strategy and practice. We explain the key steps in developing social media concepts. Info/sign up.
• Media Relations on the Social Web: This one-day course outlines the benefits of social media for conventional media relations work.

ZHAW Institute of Applied Media Studies

• BA in Communication, specialising in Journalism or Organisational Communication: Bernet Relations teaches students about writing online content in two half-day sessions. Info/sign up.
• CAS in Community Communication: This course covers the design and management of communication processes within communities. Info/sign up.

HWZ University of Applied Sciences in Business Administration Zurich

• CAS in Corporate Communications: This Certificate of Advanced Studies course combines theoretical knowledge of social media strategies and online media relations with our practical experience. Info/sign up.
• CAS in Digital Risk Management: What are the risks of digitalisation in terms of reputation and infrastructure? In this new HWZ course, we look at social media and online media relations from a risk and crisis dialogue perspective. Info/sign up.