Where do you have a presence on the Web? What do your target groups say about your organisation and its products/services? How does your content come across? What can be improved in your planning, implementation and evaluation?

What we do

• Conduct a 360-degree analysis with Previon/Brandwatch
• Conduct a keyword analysis: which words do people use to search for you on the Web?
• Carry out a content audit covering dialogue, text and images
• Provide input on organisation and roles
• Give presentations and hold discussions
• Offer an overview of internal updates and reporting

How you benefit

• An understanding of the current situation and specific recommendations
• Benchmarking against rivals
• A basis for wording, Web texts, thematic planning and SEO basics
• Improved understanding of must haves / nice to haves
• Performance metrics for further development and evaluation
• An overview for internal updates and reporting